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Prospect

A stronger brand for Canada's startup job board

A rebrand, a relaunch, and an acquisition by Communitech.

BrandDesign
Prospect — A stronger brand for Canada's startup job board
Role
Strategic partner & designer
Industry
Careers, Startups
Disciplines
Brand, Design

Challenge

Prospect was growing fast as Canada's largest startup job board, but the brand and site did not reflect its ambition. Founder Marianne Bulger wanted a stronger presence and industry leading talent reports to help the Canadian startup community thrive.

Approach

Working closely with the founder, we redesigned the brand and website and shaped some of the most data driven talent reports in the industry, giving startups a clearer picture of Canada's tech talent market.

Results

A relaunched site, widely read reports, and during COVID, The Help List: a grassroots project connecting laid off tech workers with new opportunities across the country.

Impact

The work raised Prospect's profile as the hub for startup careers. Prospect was later acquired by Communitech.

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